Dead But Not Wasted
Roadkill meets gourmet cuisine in this wicked campaign by Susette.
Dead But Not Wasted does several things: It refers to our growing numbness and disability to empathize or even be shocked by certain conditions. At the same time it addresses our ignorance to what we eat. It shows how we want to be deceived - not to question further than the label or the price tag. And it opens up the possibility of a rare, new food source - who knows maybe it is even tasty and somewhat nutritious.. at least no animals were harmed in the process…