“Sometimes unconventional concepts and solutions come from thinking the opposite way.”
We are all excited about food one way or another. We’ve been investigating tasty food, social food, healthy food, utopian food, political food and beautiful food. We researched and also designed good food initiatives and interventions trying to make the world a growing, sustainable and nutritious place. That’s good enough for now.
Tired of improvement? Exhausted of coming up with healthy and politically correct solutions? Bored of being right? What if we were to come up with solutions to make EVERYTHING go WRONG?
Here’s how our team of fed up thinkers will envision the worst in 10 simple steps:
01 Take a break.
02 Zoom out! Go outside, explore, observe and find inspiration.
03 Stumble upon something that catches your interest. Stop and wonder why.
04 Zoom in!
05 Once you have an idea, hold it & work with it.
06 Turn your idea around and develop an evil, destructive, dystopian, moldy, disastrous concept for The Wrong Campaign! It is still all about food, naturally.
07 Write down your proposal in 150 words.
08 Make a Master Plan of how you will accomplish and realize your vicious goal! Include when you will do what. You have five in-class sessions remaining.
09 Get feedback & support throughout your process.
10 Prepare your presentation & show us what you got.
at Food Pieces, center for food-related research and design solutions:
Stay tuned as we are finalizing our picnic-as-tool concepts and preparing design manuals for you to apply to your next picnic and change the way you thought, approached or consumed your life!
On our menu we’ll offer a ‘Kiez’ food bus tour to go deep local, a networking picnic to celebrate your community and taste your neighbors favorite treats, a magic hour picnic that is quite magic, a business picnic that’ll make you drop your tie, a highly contagious guerilla gardening family affair, a diplomacy food intervention that’ll make you forget about McDonalds, a food prep game to bond with the colleagues that you haven’t bonded yet, a picnic tool kit for high school students to explore and taste their local nature and learn how to become friends with an otter, a snack attack to boost you with energy when you don’t expect it but need it the most and mucho mucho mas!
“Wir leben in einer Gesellschaft, die über Herkunft, Inhalt und Bedeutung ihrer Nahrung so wenig Bescheid weiß wie keine zuvor. Der Vortrag beleuchtet einen bisher wenig diskutierten Aspekt unseres Essens, jenen des Designs und untersucht, welche Geschichten unsere Nahrung erzählt und was die alltäglichen Mahlzeiten über unsere Kultur aussagen.”
DIENSTAG, 28. Juni 2011, 19.00 Uhr – VORTRAG
designtransfer Universität der Künste Berlin Einsteinufer 43-53 10587 Berlin-Charlottenburg
“We get our ideas from what I’m going to call for a moment our unconscious — the part of our mind that goes on working, for example, when we’re asleep. So what I’m saying is that if you get into the right mood, then your mode of thinking will become much more creative. But if you’re racing around all day, ticking things off a list, looking at your watch, making phone calls and generally just keeping all the balls in the air, you are not going to have any creative ideas.” ~ John Cleese
BLDGBLOG (“BUILDING BLOG”) is written by Geoff Manaugh in Los Angeles, California. He makes all kinds of discoveries and very likely with a particular focus on ARCHITECTURAL CONJECTURE, URBAN SPECULATION & LANDSCAPE FUTURES.In his series SPACES OF FOOD Geoff gathered views on agriculture-to-go, inflatable greenhouses on the moon, mushroom tunnels, betel nut beauties and odorless fish!
Found during this year’s Berlin Design Festival @ DMY
or: TEMPORARY PHOTOELECTRIC DIGESTOPIANS WORKLAB
a tasty workshop proposal:
”[…] research based experimentations on the transformation of light energy into electric energy with food. Fusing cooking and solar tech and designs, the participants will work with edible materials to create ‘e-tapas’ of different aesthetics and tastes. A principal role is for the Aronia Melanocarpa (Choke/Apple berry), one of the most powerful, anti-oxidant rich berries both in terms of kJoules and microWatts, entangled in a rich global historical narrative (see also other groWorld-parts). To be tested, tasted and appreciated on heliotropic tickling tongues.”
“On May 21st three brave people on bikes took off to find the mysterious Waste Mountain in Kępa Zawadzka 15km south, on the fringes of Warsaw. On the way we explored the landscapes and flora of the wild Vistula bank. We also had a horseradish eating competition, did embroideries, found a secret motorcycle racetrack, listened to genuine country music performed at the local market, admired a sea of sand next to an ocean of dandelions, drank water with stickyweed to become radiative. Finally we reached the ghastly grey mountain hidden in an artificial valley and surrounded by lovely green hills and a natural reserve. The grey powder is waste produced during the burning process at the Siekierki power plant visible in the distance.